[Opinion] Streaming services should release their episodes one at a time and not all at once
Streaming sites should release one episode at a time for upcoming series.
April 11, 2022
With TV and movie streaming becoming increasingly popular in the past decade, a majority of people have a subscription to one out of the many streaming platforms such as Netflix, Disney Plus, Hulu, HBO Max, and Apple TV. These streaming platforms allow you to watch all episodes of a particular series at once, causing many to binge watch a show. Although binging shows may be fun in the moment, especially because of intense plot twists, it has a negative impact on the shows and the viewers.
Episodes following episodes on a streaming service may appear to be superior to cable, whereas a new episode of a series is released once a week. However, it ends up taking many of the fun factors out of watching a show. Some think that the weekly release model is too “old school” but there are many benefits that come from watching a show.
Many episodes of a show end off on a “cliffhanger,” which consequently leads viewers to click the “play next episode” button. This makes the show go by fast without having the proper time to enjoy it. Instead of taking in important details, it almost becomes a chore to finish it. Before the viewer knows it, the season of the show has ended and they now have to wait an extended amount for the next one to air.
Binge watching also removes the social aspect of watching television. When all of the episodes are released at the same time, anyone can watch every episode at whatever time. This makes it very difficult to discuss a show with others who might not be watching at the same pace. Nobody wants to hear spoilers for an episode they have yet to watch.
When a TV series releases one episode per week, it allows viewers to discuss the previous episode and makes watching the upcoming one more enjoyable. If a series is released on a set day of the week and at a specific hour, some individuals may decide to have social gatherings to watch it, making the show more enjoyable and even more intriguing.
Furthermore, weekly releases of series allow tension to build and keep fans excited and wanting more. Having a week inbetween episodes also allows people to analyze and dive deeper into past events of the show to get a better understanding and predict what could be coming in the future of the show’s plot.
The time in between the episodes can have an effect on social media with people posting content, based on it leading more people to begin viewing the show. When everyone is on the same page with episodes, communicating about it becomes fun and not risky.
Spreading out the episodes prevents fans from binge-watching them all at once, only to then be disappointed once they have to wait a very long time for another season to air. In 2021, hit shows such as Euphoria on HBO Max, Servant Season 2 on Apple TV, Mythic Quest season two on Apple TV, Loki on Disney Plus and Wanda Vision on Disney plus were are all series that were released once a week. This led many to believe the weekly release model is still the best.
It is difficult to break out of the binging habit but overall the old school once a week episode still appears to be better. Binging shows just takes away too many fun factors that come along with watching TV.
Nilbo • Jan 13, 2025 at 3:12 pm
I just totally disagree.
I like what someone said about how it “depends” on the show and the episode arc. Shows like Dune Prophecy were great when we discovered them 5 episodes into a six episode season. But then we had to wait for the last episode of the season, and forgot about it when it came out, and by the time we got back around to remembering we hadn’t watched it, we’d forgotten all the juicy details of the story, and it just ruined the last episode, and the story and experience of the show.
Tell me this hasn’t happened to you too?
As for this logic that seems to support that a drip line IV is keeping people subbed, I beg to differ there. I’ve either ruined or just not finished so many shows that are drip fed, that I won’t even start a show if there isn’t a full season, and I won’t start a new season unless it’s full. So what does that mean? If there is t anything interesting on the streaming platform, I just quit my subscription until the full season has built up. And if there is something else good on the platform, I will watch that while I wait. But it just absolutely ruins the story and flow of a story and the telling of a story when you have to stop each week and wait. Especially when the shows now a days in America are so SLOW and drawn out, and full of all kinds of side quests that nobody wants to go down, but we have to.
No, weekly releases are not better, they do not accomplish what the money grabbers imagine they do, but the opposite, and weekly release does nothing but remind me how annoyed I am with a service and make me ask if I want to continue with it. Eventually I don’t, once all the good bingeable stuff is exhausted. I quit until better stuff comes out, and then wait for it to build up before re subbing.
If I can binge a full good show, and now it’s over, I am left in a state of wishing it weren’t over, but thinking that the platform I am on has built reliability and credit for good content. I have more faith in it, so I go digging, and they keep me around because I trust they will make me happy with something good I haven’t considered yet.
Good binging content leads to better engagement, better experience, better loyalty, and holds subs with trust and exploration. Weekly releases annoys customers, and makes them constantly ask the question if they should just quit for a while.
Best case scenario would to really make sure all your content is just really good, and release a new show every week that is like awesome level, with new seasons for good shows as often as you can churn them out. Everything bingeable. Sure that’s expensive, but these guys make more than enough to do it many times over. So do it, and make viewers happy, and keep them with good content and better ways to lead them into older stuff that is similar vibe. Apple TV is good at similar content. But they are doing the stupid weekly release thing and have me thinking about pressing pause on my sub to them…