In the ever-changing world of fashion, the timeless beauty of bows have made a comeback at the end of 2023 and the beginning of 2024. Returning as a symbol of class and femininity, bows have grown tremendously in the fashion industry, finding their way into the hair and clothing of girls everywhere.
Hair bows and ribbons date back all the way to the Renaissance era and started as a look for men with longer hair. In the late 18th century, women also picked up the look and allowed for bows to continue being a symbol of fashion and class for years. Bows have also been seen in the 20th century, featured in classic films like “Gone with the Wind” and “The Wizard of Oz.”
Today, girls all over social media apps like TikTok and Instagram have been seen wearing bows and tying ribbons into their hair, clothing, shoes and more. Not only has it become a fashion staple for girls today, but it is also a growing trend that follows the theme “coquette.” Coquette is defined as an aesthetic that represents femininity, class and most recently, the color pink.
Different clothing brands, like Edikted, clothing on Amazon and Lulus, are selling different pieces of clothing that style bows and ribbons beyond the hairstyle.
The look began a few years ago when characters in the Netflix original “Bridgerton” were seen wearing bows. Lana Del Rey also inspired her fans to participate in the trend, leading the aesthetic to go viral on different social media platforms.
Bows can be seen in minor details in fashion. Those following the trend have painted bows on clothes and dishes, stitched bows on jackets and made intricately designed bows to add detail to their outfits.
“I started wearing bows because I thought they added a nice detail to my outfits and allowed me to express my feelings through accessories,” junior Courtney Solinksy said.
The trend has become known for its aesthetic appeal and versatility in many different genres of beauty. Influencers in fashion, makeup and lifestyle content have vouched for and worn bows in their videos, spreading the trend to many people with different styles.
Getting creative with bows and ribbons has also been very popular for styling, creating and designing. Personalized ribbons have made their way onto designer bags, leather jackets, shoes and more.
“I think designing bows to be your own is very unique and adds many different layers and elements to an outfit,” junior Mariapaz Santacaloma said. “Fashion is special and personal; adding bows just adds to that.”
This fashion staple of the moment has taken over stores, clothing and more. The coquette style has taken the industry by storm and girls await the next big trend.
